in ,

SEO 2018 – The Complete Guide (Part 1)

SEO 2018 - The Complete Guide (Part 1)

Looking to learn 2018 SEO techniques that really work? Tired of wasting your time learning useless information that’s been repeated over and over? Today you learn something different and new.

My name is Chase Reiner and my goal here is to show you what’s possible for you as an SEO in 2017. In this tutorial (Part 1) I cover many topics briefly so that you know what’s going on in 2017. The following tutorials will encompass a more refined scope into how to implement certain strategies we discuss here.

Here’s what we touch on:

Ranking Signals: What matters these days? Google is taking into account user experience signals much more heavily these days. Why? Because it wants to give it’s people what they are looking for!

We cover other ranking signals as well such as links, citations, social signals, branding, on page seo, etc.

Back Link Building: back link building is of course still a thing! Google love to see links but should you be spending your time back link building or focusing on other efforts?

On Page SEO: We discuss the anatomy of a page with perfect SEO and how to implement amazing search engine optimization into our own campaigns.

Off Page SEO: We discuss where this time should be spent.

SEO Tools: I briefly cover some of the tools I use and I walk you through a sick tool called SEO profiler to perfect your on page SEO.

Semantic Indexing: We talk about how Google semantically ranks pages and why that’s important.

SEM: I talk about why search engine marketing should be considered in 2018.

Visual Marketing: I point out that visual marketing is trending unlike ever before and we should definitely spend our time optimizing our websites with media.

SMO: I discuss how social media optimization can be helpful to businesses these days.

Content Marketing: Content marketing can either be outsourced or done in house depending on your knowledge or time frame.

Social Media Automation: SMA is huge these days and the people who are doing it right are making tons of connections in a very short amount of time.

Site Indexing: We talk about how Google indexes sites in 2018 with it’s new mobile first update.

Local SEO: We discuss different ranking factors and techniques for ranking locally.

SEO Leaders: We talk about who to follow and who to listen to when it comes to online marketing.

Email Marketing: We talk about email outreach and I show you some automation tools that I personally use.

Link Siloing: We talk about site link structures and passing link juice to the pages that matter on our sites.

External and internal linking: We talk about when it’s important and how frequently we should be linking throughout our pages and articles.

OG Data: We discuss how to optimize or edit open graph data to be more visually appealing on social media platforms like Facebook, Twitter, and Google+.

Where To Learn SEO: I give you some hints and tricks on where to go about learning white hat SEO techniques.

Understanding KPI’s: I tell you how important it is to figure out your key performance indicators.
Black Hat SEO: I talk about how it’s important to learn 2018 black hat seo to better understand white hat SEO.

Site Infrastructure and Content Layouts: Having a well structured site with content that makes since is super important to having Google better understand what it is you’re trying to rank for. That means having a Home, about, services, contact, terms of service, privacy policy, and whatever else page you’re going to need to send those on page signals to Google.

Schema Markup: We briefly cover the important of Schema data and how it can help improve your click through rates which will correlate to higher organic SERP rankings.

SEO Best Practices: We talk about how to go about doing SEO without over optimizing your pages.

Keyword Density: We talk about how having too high of a keyword density in certain scenarios can be bad.

Review Generation: We discuss the important of reviews and how they can effect your position on Google and even your conversion rate.

CRO: We don’t talk too much about conversion rate optimization other then the importance of having low bounce rates as user who are pogo sticking back to the search results and clicking / converting with your competitors are sending signals to Google saying you’re site isn’t as relevant as your competition.

If you guys liked what I have to say or would like to contact me for any reason please send me a email at

If you want to continue learning this stuff please check out my other tutorials where I show you how I do local SEO, blog seo, and other social media marketing techniques.

I will make sure to update this guide with a part two once I see more specifically how you all respond and what you’re looking to learn moving forward with 2018 SEO. I could continue in a number of ways whether it be PPC advertising, SMM, CRO, A/B split testing, podcasting, local seo techniques for 2018, etc.



Leave a Reply
  1. Would be great to see some slides or something onscreen for us visual learners. I'm 7 minutes in and i'm having trouble keeping track of what you've discussed.

  2. Want a hack to make money online. You can get to know more ideas to make money online. Just go to google and type: "TheMakeMoneyOnlinePro".

  3. Hello, checking for money making techniques online. There's a shortcut to find all the web based working methods. Simply type: "TheMakeMoneyOnlinePro" in google.

  4. hi Chase! thanx alot for your guidance and useful points. I watched a number of seo tutorials but only your ones impressed me! I'll watch your all videos and I hope that aftr that I can do seo for the first time successfully.. Stay blessed!

  5. There is a fierce competition in finding the top place in Google search, businesses are spending significant amount of money for SEO specialist to get to the top in Google search based on their keyword, because coming on top of Google search means more traffic for business.

    While others spends hundreds or millions of dollars, you can be smarter and use basic SEO tips and tricks to optimize the site or web content for any of the search engines.
    Read More in depth about 2018 SEO techniques…



  6. How do do you even get traffic on a new site , it’s all right doing a video on SEO but if the site gets no traffic how to hell do track anything or review anything

  7. This was published in 2016 but you titled it 2018. SEO changes very often. Don’t appreciate the misleading title.

  8. Hey Chase, thanks for this video πŸ™‚ I learned some things that will enhance my knowledge going forward.

  9. In this video I cover exactly how I made my first $20,000 in a month using Clickfunnels!

  10. Hi Chase!!! I just found you, love all the valuable information you share … I clicked on LIKE for this video, and SUBSCRIBED! Thank you!!!

  11. Thanks so much, Chase. You are an excellent teacher and a delightful watch. Having looked at all you've posted on YouTube, I believe that you are making a true difference in educating us on SEO and other ways to help our businesses. Please keep going. We all benefit from your work.

  12. General Trading Import and Export License is for Sale on 6 Installments as low as AED 5,045/- in Ajman Free Zone.

    Consultancy license Just in AED 4,609/-
    E-commerce License Just in AED 5,193/-
    Garment Trading License Just in AED 4,176
    Mobile Trading License Just in AED 4,176
    Food stuff trading license Just in AED 4,176

    You will be 100% owner of your trade license.

    No sponsor required.
    6 Installment cover everything like Trade license, Chamber of Commerce Certificate, Office Lease Agreement , Establishment Card and a smart office with free furniture and free electricity.
    You will get 2 visa and can also sponsor your family too.

    Visit our office or Visit Our website //
    Contact/Whatsapp# +971544472158

  13. There is a lot of things to consider in SEO but I recommend for the starters to create a blog and write something that other people might be interested with then you will see how SEO works for you.

  14. Man your stuff is good I'm I'm just learning all this I never thought it was so in depth. Will be binge watching all your videos for sure

  15. If you learn everything in this complete guide is it good enough to start a seo business and make an income? What other guides (paid or free) would you recommend for a newbie to learn before starting a seo business?

  16. Could you make a post about the automation tools you use for LinkedIn, Facebook, Instagram and Twitter?

  17. Hey man, thanks alot for the awesome content you give out! I'm a 15 y/o artist struggling with school because I spend my time learning about business, self-improvement and creating my art. Currently learning how to promote myself better and how to make money online. You're helping alot with your content! Thanks again, man.

    Rock on!

  18. Hey Chase, awesome video. I work for an SEO company that does local SEO but am looking to branch out on my own. I have so many questions but a big one I am hoping you can answer is, how important are geographic locations in title tags? Are they necessary? or should title tags be focused on keywords and a compelling statement to entice users to click.


Leave a Reply

Your email address will not be published. Required fields are marked *




Google web optimization for Dummies

Google web optimization for Dummies